Our Story

Objects for living, designed in-house, at our London home.

Born from a love of good design

Iconicle Design was founded in 2018 with the goal of turning Apple Watch into the ultimate Alarm Clock. After months of design and iterations, Iconicle was born.

Since then we successfully launched and funded Iconicle (by 152%!) on Kickstarter and Indiegogo in October 2021 and have sold Iconicle docks to hundreds of happy customers. We've been honored with the communities reception and can't wait to see where we go from here.

Daniel Oakes, Founder

Considered Solutions for a modern lifestyle

Technology is here to stay and we want to make it as enjoyable as possible with minimalist and thoughtful accessories that blend your lifestyle and your tech.

Our philosophy is to design products that add value to your daily routine, beyond simply their aesthetics and quality production.

Meet the founder

Daniel Oakes is a product designer from Nice, France. He founded Iconicle Design in 2018 while working in London and hasn't looked back since!

With a passion for minimalist and functional design - Iconicle was created to blend these two forms of design together. More than just a nicely-designed dock - Iconicle turns your Apple Watch into a super functional, tap-sensitive alarm clock

Why Modular?

Because of the premium nature of the product and the intensive CNC machining process needed to create it. It was important to us, to design it in a way that it wouldn't fail due to technology.

Which is why Iconicle was purposefully designed to work with secondary cables, so that they can be replaced when broken without having to throw away the entire charging station.